Progress records
Stage of your startup
When did you start
February 2017
Purworejo, Central Java, Indonesia
Definition in 1 sentence
Telpon are connect, trade, and play. Enjoy it!
Elevator pitch
Telpon is Android, iOS Apps, and WebApp which provide free facilities for chat, voice and video calls, marketplace, bills payment, and accessing game and movie online. Why Telpon needed? Its for connecting, trading, and entertainment. How Telpon earn money? It has 7 ways of monetize: Paid listing, Commission when using escrow, Telmoney (e-money), Merchants, Big data, Shipping, bulk services.
Are you incorporated?
Consumer, Enterprise, Software
Communications & media, E-commerce & online marketplaces, Financial & payment services, Entertai, Game, Video
How do customers use or interact with your product?
Desktop, Mobile/Tablet (iOS), Mobile/Tablet (Android)
Video Password
Startup Presentation
Image gallery
Why do you want to attend this program?
I want to get investor
Create Date
Wednesday, April 24, 2019 06:10 (Lukas Setiyawan)

Business model

Describe the problem you are solving
Messenger can not be used to trade and earn money.
User boring because of lack of innovation in messenger.
How are your customers solving that problem today?
Telpon provides alternative communication way where user can interact freely for chat, call, and video calls and they can be trader and get fresh by accessing movie, course, music, and game.
Target custormers - Define customers, who are they
Indonesian people and worldwide community
How do you plan to acquire customers?
MLM network (800k members), ads, bonuses, scholarship, best deal, etc.
What is your revenue model or expected revenue model?
A: Paid listing (premium, highlight, push ads) using top-up account credit.
B: Commission per transaction if user using escrow account for transaction (i.e. 0,05% per transaction).
C: Telmoney (e-money of Telpon).
D: Merchants (gold, silver, bronze).
E: Big data gathering. Market research.
F: Commission from Shipping courier.
G: Income from daily services such as electricity bills, phone and internet credit, etc. We buy bulk package from provider and then sell it to user as retail service

Market info

What is your target market?
Entrepreneurs, students, community, trader, etc
What is your total available market size
$ 1,860,000,000,000
What steps have you taken to validate the market?
Gathering data and analyzing market demand.
Developing and recruit boards members.
Do you have competitors? Please write down the names
Competitor name
Competitor website
Competition: write down competitors and explain
Whatasapp,Kiwari,hiapp do not have marketplace and entertain module. They focus on messenger. While we have marketplace, daily bills payment and entertain (game and movie online).
Whatsapp, Kiwari and hiapp has limited member in a group while we can accept 1 millions member in one group.
Kiwari and hiapp has limited broadcast list, while we provide 1 millions list which can accept broadcast message.
Bukalapak does not have messenger with free video calls for user, while we have them all.
Who are your competitors and how are you different?
Kiwari is chatbot with many functions.
Telpon is different because Telpon offers marketplace with payment options and other benefits for user.
Traction / KPIs
What progress have you made in the last six months?
We are Finishing marketplace and payment options.
How many customers/users do you currently have?
What is your monthly growth rate?
Around 100 because Telpon still developing. We did not do advertising yet.
Describe traction
Organics download reach 8k downloads. We are planning to engage with 800,000 marketers from one MLM company in Indonesia. We have link to them because one of our co-founder are MLM company founder. We have just processed the legal brand of Telpon in Indonesian government official and its going good. We have registered "Telpon" brand name.


How much runway do you have left(Month)?
How is equity divided?
Equity type
Name surname
Lukas Dedy Setiyawan
% 83
Vivian Nanny Lia Dewi
% 5
Firliana Nastiti
% 8
Joni Riyanto
% 4
How much money raised since start?
$ 1,538
Revenue lifetime
$ 0
Last months revenue
$ 0
Investment round
Angel round
Target fund to raise
$ 1,000,000
Equity on offer
% 30
Number of employees
Other info Write bullet points (Grants, prizes, acceleration)
Cooperation with MMUGM in CEO Challenge Program of MMUGM Indonesia.

"Among the 10 startups involved in the project are Q//R Pay, Micro Finance, Pregnancy Guide, BUME, Ruang Halal, Idesainer,, Layanan Pos, Sekolah Kita and Telpon.

"We are seeking to create and develop business leader candidates who possess innovation and creativity spirit," said the program study head of FEB UGM's Master in Management, Hani Handoko, who attended the launch event, according to"

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Owner member
Member role
Name surname
Lukas Setiyawan
Master's Degree
School name
Universitas Gajah Mada
11 December 1979
Purworejo, Central Java, Indonesia
Short Bio
I was BSC/BTS engineer for about 8 years at Samsung Telecommunication Indonesia.
We have experience as broker some commodities around 13 years.
We have many business Links inside and outside of Indonesia.
Owner member
Member role
Name surname
Vivian Nanny Lia Dewi
Doctorate Degree
School name
Universitas Gadjah Mada
22 July 1985
Purworejo, Central Java, Indonesia