What is your target market?
1. B2B: Agri Universities, State Universities, PFDC, ISRO, Land Use Bureau : >500
Registered/ Non-Registered FPOs: >1000
Private Remote Sensing, GIS and Land Survey Companies: >150
Agromet, IMD and Weather Stations: >500
Soil Survey dept. and Private companies: >200
2. B2C: Large Scale farmers: >100Lac
Vineyards, Watershed management > 10,000
Sports Turf & Landscape Irrigation > 1,000
Automatic Irrigation projects: >1000
Small & Medium farmers> 50Million (Based on subscription model)
What steps have you taken to validate the market?
1. Created a state wise farmer network and interviewed with them to understand actual farmers need.
2. We pitched to the corporate and FOPs to get feedback form them.
3. We have done pilot with the Agriculture university to validate that also.
4. Found the value proposition of our product.
Who are your competitors and how are you different?
Competitive advantages over existing sensors:
1.Highly accurate data (More than 97% accuracy -tested and validated by Indian Space Research Organization)
2.Android app controlled(No need to take heavy datalogger)
3.Compatible with the dens wireless network
4.In-situ immediate Results
5.Customizability for various applications
6.Working capability in harsh environment
7.Compact, Robust, Field friendly and Waterproof
8.More than 5000 data can be taken in one charge go.
What progress have you made in the last six months?
1. Generated our customer for standalone sensor (SHOOL: Smart soil sensor for hydrology and land application)
2. Developed our Micro climate sensing station for complete farm asset management.
3. Raised funds for the development of crop models for integrated pest management and complete advisory system for farmers
4. More than 400 leads have been generated for our next quarter.
5. Low cost prototype of soil profiler is being ready for the small scale farmers.
How many customers/users do you currently have?
Sales- more than 20(Per piece), In hand( 50 sensor)