petSocial

A social media platform for stake holders in the pet world both institutional and individual
  • Sector Social media, E-commerce & online marketplaces
  • Country Ghana
  • Founding date June 2020
  • Stage Idea
The aim of petSocial is to create a social networking service platform integrated with an e-commerce platform as a singular entity for all stakeholders in the pet industry.

General

Sector
Social media, E-commerce & online marketplaces
Category
Consumer, Software
Product usage or interact
Desktop, Mobile/Tablet (iOS), Mobile/Tablet (Android))

Business

Customer acquisition strategy
Through ads and viral contents to attract attention and also forming partnerships with content creators, organizations (e.g. animal shelters organizations) and businesses.
Also through word of mouth, user suggestions and join and invite model.
Revenue model
Revenue will be generated through the sales of ads, data, promotion of businesses and premium payments by businesses (i.e. annual subscription).
But these can be reviewed as we grow and several features and functions are introduced.

Market info

Market size
$131,700,000,000
Competitors
Competitor name
Competitor website

Total early investment
$250,000
Shareholder structure
Owner type
Name
Equity
Walters-Andoh
Co-Founder
% 45
Anyimadu
Co-Founder
% 45
Opoku
Employee stock option
% 4
Machu
Employee stock option
% 6
Investment round
Angel Investment
Investment amount
$250,000
Equity on offer
% 5.0

Team

Maxwell Anyimadu  - Ghana
Emmanuel Walters-Andoh  - Ghana
Total team member
6
Comment
Last update: 19.08.2020