Progress records
Stage of your startup
When did you start
May 2020
London, England, United Kingdom
Definition in 1 sentence
DynoRotor makes energy, clean water etc from water
Elevator pitch
- DynoRotor uses innovative tech to convert slow-moving water into rotational energy which is transported into rotational energy on-shore - DynoRotor uses energy from slow-moving water to create low-cost electricity, purify water, irrigate, cool, pump and store energy - DynoRotor units is simple to manufacture and maintain - DynoRotor is efficient, economic in many different places and markets
Are you incorporated?
How do customers use or interact with your product?
Product Demo Video Adress
Video Password
Other Documents
Image gallery
Why do you want to attend this program?
DynoRotor is looking to raise US$6m in its first equity raise with a projected 112% RoI in two years of sales. At StartUp, DynoRotor can attract international investors to deliver an important, useful, flexible, multi-functional and multi-utility products globally. Especially in these difficult time
Create Date
Tuesday, July 14, 2020 19:50 (Shezad Abedi)

Business model

Describe the problem you are solving
- DynoRotor will create access to low-cost renewable energy close to slow-moving water
- DynoRotor will be able to generate electricity at 15-20% of the cost of a diesel generator
- Dynorotor will run 24 hours a day (3 times more than solar or onshore wind)
- DynoRotor will also pump water, clean water, cool and refrigerate, irrigate and store energy without producing electricity with a set of add-ons.
- DynoRotor is easy to manufacture, install and maintain as a source of energy
How are your customers solving that problem today?
DynoRotor's customers are currently using grid-connected electricity generated from a range of polluting and other sources or they are running diesel generators, which are expensive and polluting. They are pumping water, possibly cleaning water, cooling and irrigating using this electricity or manually.
Target custormers - Define customers, who are they
Government and Non-Government, charities, households, industry
How do you plan to acquire customers?
DynoRotor has had >8,000 direct purchase and >525 distributor requests
What is your revenue model or expected revenue model?
- DynoRotor's revenue model is to find licensing partners for local sales, assembly, installation and maintenance
- In some countries DynoRotor will raise local funding to develop the market without a partner or a minority partner
- It is likely that some of the installations will attract local financing as some will have Feed-in-Tariff arrangements
- DynoRotors with long term off-take by state entities can raise funding from investors looking for long term exposures such as pension funds

Market info

What is your target market?
- DynoRotor will segment the market depending upon the customers, market growth rate and local partners
- In Europe and North America there may be a substantial consumer market for the smaller version
- There are opportunities in Africa, South America and Asia to roll out DynoRotor where the grid is lacking, or clean water and irrigation is needed
- We believe that not-for-profit organizations will find the DynoRotor story compelling
- In the UK, DynoRotor can be used to manage flood risk
What is your total available market size
$ 200,000,000,000
What steps have you taken to validate the market?
- DynoRotor will have access to the marketing database of Waterotor. DynoRotor's CEO was head of sales for Waterotor and knows and understands the customer base well
- DynoRotor has leads for almost 200,000 units in over 25 countries where there have been discussions
- DynoRotor has also substantial leads from its social media presence
- DynoRotor has analysed competitor data from their website
- DynoRotor has a number of market segments it has researched with specialists in those markets
Do you have competitors? Please write down the names
Competitor name
Competitor website
New Energy Corporation
Smart Hydro Power
Competition: write down competitors and explain
- DynoRotor has no direct competitors
- DynoRotor is a flexible multi-functional multi-utility
- DynoRotor is cheaper than a diesel generator and domestic solar
- DynoRotor has a 38% efficiency: more than its competitors
- DynoRotor has add-ons to convert it
- DynoRotor has been asked to make a specialist flood protection unit
- DynoRotor can be daisy-chained to provide more energy for different circumstances
- DynoRotor requested to prepare a disaster recovery unit for rapid deployment
Who are your competitors and how are you different?
- DynoRotor has some potential competitors in this still nascent field. We have listed above some of the more progressed competitors
- DynoRotor has, in tests, a higher Coefficient of Power than most when extracting energy from slow-moving water
- DynoRotor requires a lower momentum to start, making DynoRotor capable of running in more locations
- DynoRotor has far more functionality than its competitors and has no direct competitors
- DynoRotor has licensed an innovative hydraulic system
Traction / KPIs
DynoRotor Generator
DynoRotor Pump
DynoRotor Energy Store
DynoRotor Clean Water
DynoRotor Irrigate
DynoRotor Refrigerate
DynoRotor Disaster Recovery
What progress have you made in the last six months?
- DynoRotor will have global licensing agreements with Waterotor and other partners for their products to be integrated into the unit
- DynoRotor is in talk with the military to develop a portable 300w field unit for rapid deployment
- DynoRotor is in talks with 2 charities to develop a social impact study and then jointly raise funding for a 50 community installation in East and West Africa
- DynoRotor is working with a coral reef rehabilitation trust to provide continuous electrical power
How many customers/users do you currently have?
What is your monthly growth rate?
- The model assumes that there are 360 1kW units are sold in the 1st year assuming sales begin in the last quarter of the year of investment - The model assumes there is an increase of 20 1kW units sold month-on-month throughout the 2nd year - the increase is assumed to rise to 25 and 30 additional units sold in the 3rd and 4th year - Financially, for a $6m investment, it loses $0.8m in the 1st year of investment but in the 2nd year there is a 29% RoI through dividends and 97% in 3rd year
Describe traction
- DynoRotor as an electric generator has a estimated market value of $15m based on an assessment of the IP alone
- DynoRotor can pump water using energy from slow-moving water and is conservatively estimated a market value of $7m
- DynoRotor can store energy or enhance capacity without batteries and this is estimated to be worth $6m
- DynoRotor can clean water for drinking using pressurised reverse osmosis and this has an estimated value of $5m
- DynoRotor can irrigate using a specialised centrifugal pump and this is estimated to be worth $5m
- DynoRotor can cool and refrigerate using adiabatic expansion for medical facilities, schools, offices, and homes and this is worth $3m
- DynoRotor can be developed for providing multiple services for disaster recovery and this is worth $2m
- DynoRotor has the capability to be flexible and multi-functional: this aspect is difficult to assess
- DynoRotor produces this functionality without generating electricity and is thus more efficient


How much runway do you have left(Month)?
How is equity divided?
Equity type
Name surname
Mac Brown
% 20
Shezad Abedi
% 20
David Gilbert
% 20
% 40
How much money raised since start?
$ 0
Revenue lifetime
$ 0
Last months revenue
$ 0
Investment round
Angel round
Target fund to raise
$ 6,000,000
Equity on offer
% 17
Number of employees
Other info Write bullet points (Grants, prizes, acceleration)
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Owner member
Member role
Name surname
Shezad Abedi
Master's Degree
School name
Imperial College London
04 December 1961
London, England, United Kingdom
Short Bio
I have 25 years energy experience at energy firms, traders, financiers and investment banks. I have founded, raised finance for, turned round and sold companies. I have a B.Sc. in Physics and a Masters in Management from Imperial College, London. The team at DynoRotor is capable and experienced.
Owner member
Member role
Name surname
David Gilbert
Chief Marketing Officer
Bachelor Degree
School name
Bournemouth University
01 June 1959
London, England, United Kingdom
Short Bio
David Gilbert has professionally been involved with marketing and communications over the last 25 years. David is an accomplished journalist and producer in broadcast television. He has produced high quality communications packages for world leading brands. He has a portfolio in renewable energy.
Owner member
Member role
Name surname
Mac Brown
Bachelor Degree
School name
Moncton Tech, Moncton NB
07 July 1958
Ottawa, Ontario, Canada
Short Bio
Mac Brown is an experienced Technology CEO. His skills are: Sales, Marketing & Business Development; Entrepreneur; Start-up Expert; Fund Raising. Mac was in charge of Sales, Marketing and Operations at Waterotor Energy Technologies for the last 5 years. Mac was also a Founder of Magenn Power