Progress records
Stage of your startup
When did you start
February 2020
City of London, City of London, England, United Kingdom
Definition in 1 sentence
From today customers will be waiting for the advertiser Ads and offers. And advertisers will overcome inefficient cost and bad ROI
Elevator pitch
Advertisers complain of 2 problems, targeting inaccuracy and Skipping ads. Both lead to inefficient cost and bad ROI. From today, customers will be waiting the advertiser Ads and offers through our App. As we help Advertisers reach targeted segments with 100% accuracy and help Customers gain money.
Are you incorporated?
Advertising And Marketing, Online Business
How do customers use or interact with your product?
Mobile/Tablet (iOS), Mobile/Tablet (Android)
Product Demo Video Adress
Video Password
Startup Presentation
Image gallery
Why do you want to attend this program?
We are seeking for 250,000 USD as fundraising that will be used for Developing App, paying salaries, paying influencers and Marketing promotions.
Create Date
Wednesday, July 22, 2020 16:50 (Mahmoud Elmaddah)

Business model

Describe the problem you are solving
In ADSIVA we are raising the advertising target accuracy, in addition to making customers more interested to view the advertisers ads and offers. All of the above with less cost than most of social media
How are your customers solving that problem today?
The app is still at its beginning stage so we are still having few number of customers and advertisers
Target custormers - Define customers, who are they
How do you plan to acquire customers?
We are already acquiring customers through many ways:
1. Email campaigns
2. Referral system (invite and earn)
3. Direct ad campaigns to our targeted customers
4. Google advertising
What is your revenue model or expected revenue model?
Advertising: Advertisers will pay us to run their ads and target their targeted customers which are interested to view advertisers ads and offers. In addition to a lot of affiliate links with cash back

Market info

What is your target market?
Currently we are targeting Egypt only but starting 1st of October 2020 we will be targeting more 4 countries then starting 1st June 2021 will target world wide
What is your total available market size
$ 40,000
What steps have you taken to validate the market?
1. Market research done for 2 months
2. Market survey done acquiring customers feedback about the app idea.
3. Checking for real competitor with same idea
Do you have competitors? Please write down the names
Competitor name
Competitor website
Competition: write down competitors and explain
Who are your competitors and how are you different?
In the market there's no real competitor with the same idea, however we can note that advertising on social media can be competitors. But we are very much different as we are changing the online marketing and advertising in the market as we are making it more interest for the customers
Traction / KPIs
What progress have you made in the last six months?
we just launched the app on 1st of July, and we are now with 500+ customers and advertisers
How many customers/users do you currently have?
few customers and advertisers. All may reach around 500 customer + advertiser
What is your monthly growth rate?
our estimated ROI: 1. 1st quarter = 0% - 10% per month 2. 2nd quarter = 10% - 20% per month 3. 3rd quarter = 15% - 25% per month 4. 4th quarter = 20% - 25% per month
Describe traction


How much runway do you have left(Month)?
How is equity divided?
Equity type
Name surname
Mahmoud Elsaeed
% 100
How much money raised since start?
$ 5,000
Revenue lifetime
$ 0
Last months revenue
$ 0
Investment round
Target fund to raise
$ 20,000
Equity on offer
% 10
Number of employees
Other info Write bullet points (Grants, prizes, acceleration)
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Owner member
Member role
Name surname
Mahmoud Elmaddah
CEO & Founder
Bachelor Degree
School name
Faculty of commerce - English Section
11 July 1987
Cairo, Cairo Governorate, Egypt
Short Bio
I'm Mahmoud ElSaeed (33 yr), the founder and CEO of YBN Group LTD a UK based company with more than 4,000 customer located in more than 26 countries with 2 head offices (UK and Egypt).
I graduated from Faculty of commerce in 2008 (major Marketing and Economics), worked in Telecommunication company.